SUGAR-FREE CAFFEINE GUM

7 mg isall you need.

Hard-shell mint gum that absorbs through your mouth, so the caffeine gets in faster than a pill. The menthol hits even sooner. Skip the 80 mg can.

Absorbs in your mouth Max menthol Sugar free 50+ pieces per tub

SLAP GUM tub: black with yellow lettering, 7 mg caffeine per piece, 50+ pieces

Open SLAP GUM tub full of white hard-shell gum pieces — Hard-shell mint gum

Small tub. Big hit.

50+ pieces in a tub that fits in your hand.

SLAP GUM tub with the lid popped open, full of white gum pieces — **Pop the lid.** Sugar-free, hard-shell mint gum inside.

Hand holding a SLAP GUM tub to show its size — **Fits in one hand.** Gym bag, desk drawer, cupholder.

Crack. Freeze. Back in it.

Three seconds. No coffee line.

Crack

Bite through the hard shell. The caffeine starts absorbing right in your mouth. No waiting on your stomach.

Freeze

Peppermint, menthol and eucalyptus go straight up your nose. Your eyes water. You feel every breath.

Back in it

Back on the road, the set, the shift. No line. No can. No sugar.

Faster in.
Hits harder.

Pills and cans have to get through your stomach first. SLAP starts absorbing in your mouth while you chew, so the caffeine gets in fast. Then max menthol hits your nose like a cold slap.

Chew one or chew three. You set the dose. Eleven is still under one Red Bull.

CAFFEINE PER SERVING (MG)

SLAP GUM, 1 piece7

12 oz soda23 to 83

Energy gum, 1 piece40 to 100

Red Bull, 8.4 oz80

12 oz brewed coffee113 to 247

Soda and coffee: FDA. Red Bull: 8.4 oz can label. Energy gum: published per-piece amounts. Gum absorbs faster than capsules: Kamimori et al., 2002.

Comic illustration from the SLAP GUM tub: a face mid-slap with yellow lightning

Built for people who can't nap

DRIVEHour five. Windows down. Four to go.

STUDYLibrary, 2am. One more chapter.

TRAINBetween sets. Before the whistle.

WORKThe 2pm slump. Back-to-back calls.

Questions

How does 7 mg hit this hard?

Two reasons. Gum starts absorbing through your mouth while you chew, so the caffeine gets in faster than a pill. And the menthol hits the second you bite down. Want more? Chew another. You set the dose.

How much caffeine is in it?

7 mg per piece, from guarana. Eleven pieces is still less than one 8.4 oz Red Bull (80 mg).

Is it sugar free?

Zero sugar. It's sweetened with xylitol. Keep it away from your dog: xylitol is toxic to dogs.

When can I get it?

Soon. The list hears first and gets first dibs on the first tubs. Drop your email above.

Want it in your store or gym?

Email chris@slapgum.com and let's talk.

Get slapped first.

The list gets first dibs. Everyone else waits.